Immersing ourselves in our clients’ worlds: A day in the life of a Morrisons in store foodmaker

Last week, with two of my Cirkle colleagues, we visited one of the Morrisons flagship stores (in Camden) to get stuck in to their fresh food production, and immerse ourselves as part of the Morrisons store team. On arrival we were introduced to super friendly Charlie-Ann who works on the pizza counter/salad bar and who

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Nadia Smith, Account Assistant  •  16th Mar 18

Marketers! You’re dumber than you think

When I saw those words as a billed session on the Marketing Week Live line up, it caught my attention. So I went, and I listened….intently. The speaker Emily Shelley, former Press Association journalist turned content marketer, explored the cognitive biases that stop all marketers from making smart decisions, and revealed how it’s possible to

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Alexa Stewart, Associate Director  •  14th Mar 18

An inside view from an outsider

This week, the Cirkle PR team was a member stronger as my younger sister, Miriam, joined us for a week of work experience. Here she shares her thoughts on the communications industry from an intern’s perspective. Over to you Miriam! Over the past week I have delved into the world of PR for the first

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Esther Knox, Account Manager  •  1st Mar 18

Food to go – catch it if you can

I recently attended the MCA Insight Food to Go Conference to hear from some inspirational speakers about the latest trends, issues and opps facing the sector. MCA provides the eating and drinking-out market with news, intelligence and analysis with insightful reports and events throughout the year. Working with clients such as Premier Foods, Kerry Foods

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Vicki Baker, Account Director  •  19th Feb 18

The day pizza took over the internet

On Friday 9th of February the media was full of deals, recipes and suggestions for the best pizza in town – in celebration of National Pizza Day! Pizza left Italian shores after WW2 when allied troops stationed in the country tasted the local delicacy and then took the recipes and ideas home with them. Since

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Charlie Fuller, Senior Account Manger  •  12th Feb 18

Being around your dog (especially at work) makes pawfect sense

(credit: @hia.alberts / @dyrekassen) In today’s news airlines crackdown on emotional support animals after an increase in on-board incidents. The news came off the back of  United Airlines setting more stringent rules following a bizarre incident when an artist tried to take her “emotional support peacock” on board a United flight. The peacock was apparently

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Last Thursday, nine of the industry’s finest agencies came head to head for the Creative Shootout, an event that’s been described as The Great British Bake Off meets Dragon’s Den for the Creative Industry. Participating agencies had been whittled down from 30 who entered, ranging from full service PR and social media agencies, brand experience

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Amaya Alvarez, Associate Director  •  30th Jan 18

Winning digital trends for 2018

We recently saw the announcement of the top five digital marketing trends for 2018 according to The Drum. We’ve been banging a drum at Cirkle for a lot of these for years. So how can we use these trends within our client campaign planning and who is already ahead of the trend and winning on

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Sam Eden, Account Director  •  22nd Jan 18

Winning in Convenience – Cirkle’s introduction to the Asian Trader Conference

Members of the Cirkle trade team were delighted to be exclusively invited to the inaugural Asian Trader Conference on Tuesday 21st November at the Park Plaza Westminster Bridge, prior to the legendary Asian Trader Awards. Before the merriment of the awards and Cirkle’s own success in the Marketing and Communications category, we enjoyed an action-packed

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Mary Lewis, Senior Account Executive  •  23rd Nov 17