Tag: campaign

#FirstFiver – A lesson in Campaign Creation

A charitable groundswell has taken the internet by storm in the past two months, following the Bank of England’s launch of the new polymer five pound note which went into circulation on September 13th. It’s taken 2 months and 3 days for me to finally get my hands on one of these shiny new notes.

Continue reading ›

Carli Goodfellow, Director of Digital Influence  •  17th Nov 16

PR Week Best Campaigns 2015

Given Cirkle made FINALIST for mid-sized agency of the year and best integrated campaign with Mr Kipling, ‘Life’s Better with Cake’, we’ve had a particularly close eye on the winners and runners up from this year’s PR Week Awards and we were delighted to attend an inspiring morning celebrating the best PR campaigns of 2015

Continue reading ›

The Type of Campaign You Can’t Miss

This week has given rise to, what I would argue, is the greatest health campaign I have ever seen – #MissingType In order to raise awareness during National Blood Week, NHS Blood and Transplant has embarked on a simple but bold campaign driving awareness within the UK of the blood types currently at critical supply

Continue reading ›

Cirkle  •  11th Jun 15

Swapping a chapter for a story

It will be no surprise to communications professionals out there that brands are working harder than ever to win over their audiences. But to my mind, carving out a “place” for your brand so that it doesn’t sit on the doorstep of the competition makes working in this industry more interesting than ever. As

Continue reading ›

Cirkle  •  14th Jan 15

Cartoon Confusion?

This weekend I changed my profile picture to Jessie from the Toy Story films. I did this the moment I saw a friend’s post saying that everyone was changing their profile picture to their favorite cartoon to support the NSPCC’s campaign to end child abuse. Not only did I think it was a great cause,

Continue reading ›

Cirkle  •  7th Dec 10