Tag: christmas

HO HO HOLIDAYS ARE DEFINITELY COMING: Festive ads have hit our screens

And so, another year has passed, another year of waiting in anticipation as to what will be the next Christmas ad to hit our screens and bring an array of different emotions out of us all. Retailer Christmas TV adverts have now become famous in their own right, consumers sit on the edge of their

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Kate Mistlin, Senior Account Executive  •  10th Nov 16

John Lewis tops Christmas ad chart with Buster the Dog

As the ever-iconic and eagerly anticipated John Lewis TV advert launches today it’s become an intrinsic part of the festive season – indeed the cultural conversation, the zeitgeist. I take my hat off to its comms team and agency roster. Not only have they produced yet another excellent, heart-warming, feel good ad, starring Buster (otherwise

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Carrie Pitt, Account Director  • 

Walking in a Window Wonderland…

With the festive shopping season now well underway, stores across London have yet again decked their windows with outlandish decorations in a bid to outdo one another. Every year we make promises to ourselves to avoid the frantic rush and to plan ahead so that gifts are purchased well before the shops get busy… July

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Tis the season to…release a festive ad!

The question is when did the release of the retailer Christmas TV ad become a calendar event in itself? Who will release first, will it be John Lewis or Sainsbury’s to make us cry, animation vs real life, it’s the talk not only of the PR and marketing industry, but of the UK … the

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Sam Eden, Account Director  •  6th Nov 15

I’m dreaming of a White Christmas…

As a PRO, we rely entirely on the consumer and national media as a credible way of communicating with our target audience and generating visibility. The national papers in particular are held in extremely high regard, often renowned in the PR industry as the ‘holy grail’ of all editorial coverage. Whether it be clinical research,

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Cirkle  •  20th Dec 11

Lost in transmission: Traditional Christmas Spirit…if found please return

Social media greeting apps, virtual nativity plays, online shopping and digital eCards to name a few…Is there any chance of conversing and connecting with one another verbally over the festive season this year? We tend to associate the holiday season with being able to give a little more time to friends, family, and those who

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Cirkle  •  13th Dec 11

Please, Please, Please Let Me Get What I Want

It’s the £6million advert that everyone is talking about – yes, you guessed it – the John Lewis Christmas 2011 advert… Carefully planned to perfection to pull on your heartstrings, it tells the story of a young boy so excited for Christmas, he counts down the days until he can give his parents their gift,

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Cirkle  •  21st Nov 11

Window shopping- no longer just the pass time of the thrifty

I’ve never really found window shopping appealing, to me it’s a form of torture- surrounding yourself with things that you want- but can’t have; a couple of weeks ago eBay changed all that. The online retailer created the eBay Inspiration Shop, a temporary storefront window in New York which uses QR codes to enable consumers

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Cirkle  •  10th Nov 11

Trick or Treat?

With the last 3 months of the year filled with opportunities to celebrate, a recent survey has now shown Halloween has become the second most popular family occasion behind Christmas. Parents are now spending more than £100 on parties for their children and one in three houses will be throwing or attending a Halloween party.

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Cirkle  •  25th Oct 11