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Tag: John Lewis

John Lewis tops Christmas ad chart with Buster the Dog

As the ever-iconic and eagerly anticipated John Lewis TV advert launches today it’s become an intrinsic part of the festive season – indeed the cultural conversation, the zeitgeist. I take my hat off to its comms team and agency roster. Not only have they produced yet another excellent, heart-warming, feel good ad, starring Buster (otherwise

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Carrie Pitt, Account Director  •  10th Nov 16

The Roaring Lions of 2016

Often dubbed the ‘Oscars of the Advertising World’, Cannes Lions is in full swing for its 63rd year and whilst I’m not guzzling lashings of Rosé and partying on the beach in the sunshine, I am loving lapping up what’s on the agenda. As usual it seems that surrounding the fanfare of the Palais, where

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Jodie Gee, Account Director  •  24th Jun 16

Can a brand make an artist?

Something that always gets my attention (and keeps it) is music, whether I’m watching TV, shopping or exercising. It’s everywhere and has the power to play with our mood in a way we are unable to control. This got me thinking about the real power music could have on the artist and their rise to

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Please, Please, Please Let Me Get What I Want

It’s the £6million advert that everyone is talking about – yes, you guessed it – the John Lewis Christmas 2011 advert… Carefully planned to perfection to pull on your heartstrings, it tells the story of a young boy so excited for Christmas, he counts down the days until he can give his parents their gift,

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Cirkle  •  21st Nov 11