cirkleblog

Tag: paul

Is Google Buzz Over-Hyped?

Following the Chrome browser, Nexus One mobile device, Wave and Chat, Google this week launched the latest in a line of new tools that are rapidly turning it from search engine specialist to all-encompassing communications behemoth. Google Buzz was launched amid much hype as a ‘Twitter Killer’ and a major competitor to Facebook. But is

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Cirkle  •  11th Feb 10

BD Recruitment: How Not to Manage Your Online Reputation

I recently wrote an article for the PRCA website (Public Relations Consultants Association) that talks about the rapidly increasing requirement for PR consultants to actively manage online reputations. It’s an area that any PR agency worth its salt is taking very seriously, but isn’t limited to those of us working in public relations. With the

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Cirkle  •  18th Jan 10

Bras and Brass

Two things have caught my eye in social media circles over the last couple of days. The first is a journalist who wrote a blog slating PR agencies and consultants. The second is boobs. Or more specifically, bras.On Tuesday, a freelance journalist called Kevin Braddock chose to publish a post to his blog that laid

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Cirkle  •  7th Jan 10

12seconds: The Next Big Thing in Social Media?

Micro-blogging was undoubtedly the hot social media trend of 2009, with Twitter achieving phenomenal growth of nearly 1400% year-on-year at one point. Such was the impact of the ubiquitous Twitter that other micro-blogging platforms such as Jaiku and Tumblr hardly got a mention. So where does micro-blogging go from here? I’m going to stick my

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Cirkle  •  4th Jan 10

Digital Media in 2010: The Web Goes Real Time

As the year draws to a close, every man and his dog seems to be publishing summaries of 2009 and predictions for 2010. So, though I don’t have a pooch sat by me, I thought I’d take the opportunity of my last blog post of the year to take a look at what 2010 offers

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Cirkle  •  16th Dec 09

Google v Murdoch: Round 1 to the Tycoon

The battle between media tycoon Rupert Murdoch and search engine behemoth Google took a new twist yesterday with the announcement by the company that newspaper publishers will now be able to limit the number of free news articles people can read. Until now, Google has always defended its position against claims that it profits from

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Cirkle  •  3rd Dec 09

Twitter Takes the English Language by Storm

It’s not exactly a secret that digital media is changing the face of marketing and PR at an incredible pace. But perhaps more surprising is the way that the two leading social media platforms are now impacting not just on our communication habits, but also on the way we speak. Over the last twelve months

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Cirkle  •  30th Nov 09

Android & Social Media: A Match Made in Google?

In the world of mobile digital media, there’s a war going on. Usage of smartphones is predicted to rocket over the next six months as mobile social media comes more and more to the fore, and that means there’s a huge market just ripe for the picking. So as always happens with emerging technologies, a

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Cirkle  •  24th Nov 09

Can Corporate Branding in Football Be a Poison Chalice?

There’s an almighty storm brewing between some football clubs and their supporters at present, sparked by perhaps one of the biggest PR disasters in recent sporting memory. In October, the much-maligned owner of Newcastle United FC, Mike Ashley, announced that he wanted to sell naming rights to the club’s home, St James’ Park, in order

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Cirkle  •  19th Nov 09