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Tag: social media strategy

Crises Management – Keeping cool when your social channels go into meltdown

On Tuesday night I attended the PRCA’s “Social Crisis Simulation” event, in partnership with Polpeo – The software that mimics a PR crisis breaking across multiple social networks in real time. It’s designed to highlight the speed and scale at which a brand’s reputation can be damaged if not managed appropriately and it certainly delivers

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Carli Goodfellow, Director of Digital Influence  •  24th Nov 16